Paula Radcliffe joins the Paula’s Run Club podcast for an honest conversation about her running career, overcoming setbacks, life after elite competition, and the lessons she has learned along the way.
It is a long conversation, and the supplement is a small part of it. But it is the part we get asked about most: why, after nearly three decades and a career that included a world record which stood for sixteen years, the morning routine has not changed.
Why Paula chooses Immufix
Paula first began taking the original Breakthrough formulation in 1998, while she was establishing herself as one of the world’s leading distance runners. What started as part of meeting the nutritional demands of elite sport became a daily habit that has continued ever since, through three London wins, three New York wins and the years after competition.
Paula is now a co-owner of Immufix, bringing her interest in health, resilience and performance to the work of supporting everyday nutrition. That is the part worth being clear about: this is not a sponsorship that started with a contract. It started with twenty-eight years of taking the product, and the ownership came afterwards.
The full episode is published on the Paula’s Run Club podcast feed.